How does building roaming technology play its unique advantages in real estate marketing to help real estate sales?

Building roaming technology has many unique advantages in real estate marketing, and can help real estate sales from multiple dimensions, as follows:
Provide an immersive experience
All-round display space: Traditional real estate marketing is mainly based on pictures, household plans and model rooms, which has limitations such as fixed perspective and incomplete display. Building roaming technology allows customers to freely shuttle in the virtual real estate space as if immersive, and view every corner of the room without any blind corners, including living room, bedroom, kitchen, bathroom, etc., and can also switch the Angle of view and observation distance at will, clearly understand the space layout and size, and enhance customers' cognition and feeling of the real estate space.
Experience the dynamic scene: Through the building roam technology, the indoor and outdoor light changes at different times of the day, as well as the landscape effects in different seasons can be simulated. For example, let the customer see how the morning sunshine into the bedroom, the evening sunset under the atmosphere of the living room, as well as the spring garden flowers bloom, winter snow in the appearance of the house, so that customers more intuitive feel the future living scene and atmosphere, stimulate the desire to buy.
Personalized customized display
Meet diverse needs: Different customers have different needs for the decoration style and functional layout of the house. architectural roaming technology can quickly switch different decoration styles and furniture layout schemes according to customer requirements, such as European classical, modern simple, Japanese fresh and other styles, but also show different space utilization methods, such as transforming the book room into a children's room, increasing the cloakroom, etc., so that customers can see a variety of possibilities of the house, to meet their personalized needs and imagination.

Real-time modification and adjustment: In the process of communication with the customer, if the customer is not satisfied with a certain part, the Designer can modify and adjust in the building roam model in real time, such as changing the color of the wall, changing the material of the floor, adjusting the position of the furniture, etc., immediately present the modified effect, let the customer participate in the design process, and enhance the customer's sense of identity and belonging to the property.
Improve marketing efficiency
Convenient online promotion: With the help of the Internet and mobile devices, architectural roaming works can be easily disseminated on various platforms, such as official websites of real estate companies, social media, real estate agency platforms, etc. No matter where customers are, as long as there is a network, they can view the virtual roaming content of the property at any time, without personally going to the sales office, which greatly saves the time and energy of customers and sales staff, and also expands the scope of promotion of real estate projects to attract more potential customers.
Reduce the cost of the physical model room: the construction of the traditional physical model room requires a lot of money, time and manpower, and it is difficult to modify and adjust once built. Building roaming technology can quickly build and modify the model room in the virtual environment, without actual construction and decoration, which greatly reduces the production cost and cycle of the model room. At the same time, for some uncompleted housing projects, construction tour can show the future housing and community environment in advance, so that customers can understand the project situation in advance and promote sales.
Enhance customer communication and trust
Sales explanation assistance: In the sales office or when communicating with customers, sales staff can use the building tour technology to make more vivid and detailed explanations. Through real-time annotation and introduction of the characteristics, advantages and surrounding facilities of the house in the virtual scene, so that customers can understand more intuitively, improve the communication effect and sales efficiency.
Reduce information error: In the traditional real estate sales process, customers may have misunderstandings or doubts because of different understandings of drawings, models and other materials. Building roaming technology provides an intuitive and accurate display platform, customers can directly see the actual effect, reduce the error and uncertainty in the process of information transmission, enhance customers' trust in real estate projects, and thus more conducive to facilitating transactions.

LIGHTS has a professional and technical team composed of experienced 3D modelers, animators, special effects artists, editors and sound engineers. They are proficient in all kinds of animation software and technology, have solid architectural knowledge and artistic literacy, and can perfectly integrate technology and art to create high-quality architectural animation works for customers. During the years of development, the company has accumulated a wealth of project experience, covering various types of construction projects, including residential, commercial, cultural, educational, medical, etc. It has successfully provided high-quality architectural animation services for many well-known architectural design companies, real estate developers and government departments, and has won widespread praise and trust from customers.