What are the advantages of 3D architectural animation
3d architecturalanimation has many advantages, specifically as follows:
Visual presentation:
High fidelity: It can present extremely real light and shadow, material, texture and other effects through rendering technology, so that the appearance, internal structure and surrounding environment of the building are like real scenes, giving people a sense of immersive. Whether it is the material texture of the building, such as the smooth marble, the texture of the wood, or the light and shadow changes, such as the effect of the morning sunlight through the window in the room, can be accurately simulated and displayed, greatly enhancing the visual impact.
Full view display: The buildingcan be displayed from any Angle and any direction, breaking through the restrictions of traditional photography limited by perspective and site. The audience can observe the overall form of the building, the Design of each facade, the integration of the building and the surrounding environment, etc., to better understand the design concept and spatial layout of the building. For example, it is possible to achieve a bird 's-eye view from the top of the building, a perspective view from the inside of the building, and a dynamic perspective moving along the road around the building.
Scene richness: It can not only show the building itself, but also present the geographical environment where the building is located, the surrounding natural landscape, supporting facilities, etc., to create a complete and real scene. For example, when displaying a residential district, the green landscape, leisure facilities, surrounding traffic conditions and nearby commercial facilities can be displayed at the same time, so that the audience can have a more comprehensive understanding of the overall environment of the building.
Communication and understanding:
Intuitive and easy to understand: transform abstract architectural design concepts into intuitive visual effects to help customers, designers, construction teams and other parties better understand the architectural design scheme. For non-professionals, two-dimensional drawings and floor plans may be difficult to understand, while three-dimensional architectural animation can show the appearance, internal space and functional layout of the building in a vivid and vivid way, so that they can quickly and accurately grasp the characteristics and advantages of the building.
Efficient communication: provides an efficient communication platform for all parties. Designers can show their design ideas and schemes to customers through 3D architectural animation, and customers can also put forward their own opinions and suggestions more intuitively, so as to reduce communication barriers and improve communication efficiency. In the construction process of a construction project, the construction team can also better understand the design intent and construction requirements through three-dimensional architectural animation, and avoid construction errors caused by understanding deviations.
Design and planning:
Auxiliary design optimization: In the architectural design stage, designers can use three-dimensional architectural animation to repeatedly simulate and analyze the design scheme, timely find the problems and shortcomings in the design, and optimize and improve. For example, it is possible to simulate the appearance of a building under different lighting conditions in order to adjust the orientation of the building and the position of the Windows; It can simulate the direction of people flow and traffic flow, optimize the entrance and exit of the building and traffic flow line.
Conducive to planning decisions: For urban planning and large-scale construction projects, 3D architectural animation can help decision-makers to more intuitively understand the overall effect of the project and the impact on the surrounding environment, so as to make more scientific and reasonable planning decisions. For example, in the planning of new urban areas, different building layouts and design schemes can be displayed through three-dimensional architectural animation, and the advantages and disadvantages of various schemes can be compared and analyzed to provide reference for urban planning.
Marketing and publicity:
Strong attraction: with unique visual effects and expressiveness, it can attract the audience's attention and stimulate their interest in a short time. Whether in real estate sales, construction project bidding, or in architectural exhibitions and other occasions, three-dimensional architectural animation can become an important means to attract attention and help the project get more attention and recognition.
Comprehensive information transmission: It can transmit a large amount of information in a short time, including the appearance, internal structure, functional layout, surrounding environment, supporting facilities, etc., so that the audience has a more comprehensive and in-depth understanding of the construction project. For example, in real estate sales, 3D architectural animation can display information such as the housing type, decoration effect, and landscape of the community to help buyers better understand the situation of the house and improve their willingness to buy.
Cost and efficiency:
Cost saving: Compared with traditional architectural model making, field shooting and other methods, the cost of 3D architectural animation is relatively low. On the one hand, there is no need to make a solid model, saving materials and production costs; On the other hand, when modifying and adjusting the scheme, only the operation needs to be carried out on the computer, avoiding the cost of remaking the model or shooting in the field.
Improve efficiency: The production cycle is relatively short, and the effect of the building can be presented quickly. In the early stage of the construction project, it can help designers and customers to quickly determine the design scheme and reduce the time cost of design and communication; In the construction process of a construction project, the construction team can understand the construction process and technical requirements in advance through three-dimensional building animation, make preparation for construction, and improve construction efficiency.
LIGHTS has a team composed of architectural designers, 3D modelers, renderers, animators and other professionals. They have extensive industry experience and expertise to deliver high-quality 3D construction services to their clients.