Why use landscape architectural renderings?
Walking along the city streets, one can often see architectural renderingson the fences - the glass curtain walls in the sunlight reflect brilliant light, and the paths surrounded by green plants wind their way into the distance. These exquisite pictures are not merely "visual advertisements", but indispensable practical tools in the landscape architecture industry, playing a crucial role from Design conception to implementation.
When I was involved in the community renovation project, the designer's initial sketches were just Outlines outlined with lines. The homeowners frowned and discussed the drawings, always unable to imagine what it would look like after completion. It was not until the renderings were released that the elderly people, staring at the newly added wisteria pergola and fitness square on the pictures, excitedly said, "So this place will become so beautiful in the future!" The renderings are like a magical key that can unlock people's imagination. During the conception stage, designers often casually draw inspiration fragments in the corners of coffee shops - perhaps an arc-shaped pergola at a certain corner, or the boundary line of light and shade on the wall under the setting sun. After being rendered by3D modeling software, these abstract ideas can present a realistic texture: the rough stone texture, the lawn swaying in the wind, and even the sky colors reflected by the glass railings are all clearly visible. With the help of renderings, designers can detect proportion imbalances or visual blind spots in the design in advance and make timely adjustments and optimizations.
For developers and investors, the renderings are the "key" that determines the life and death of a project. The cultural and tourism company where my friend works once sought financing from all sides for a renovation project of an ancient town. At first, they visited all the investors with CAD drawings, but they kept running into obstacles. Later, the effect drawing was made into a dynamic video, showing the ancient stage under the night lights and the characteristic homestays arranged along the river. The investor was immediately impressed. After watching the video, it seems as if one can already hear the laughter of the tourists. An investor commented like this. In real estate sales, the power of renderings is equally astonishing. A certain real estate project turned the effect drawing of the children's playground into a VR experience. Parents brought their children to "feel as if they were there" to experience the height of the slide and the location of the sandpit. On the spot, many people signed the purchase agreement.
The effect drawings during the construction stage are like precise navigation maps. In the landscape construction of a certain commercial complex, the ground paving was originally designed as irregular colored Mosaic patterns. However, when the workers were working according to the drawings, due to a misunderstanding of the pattern, they almost made it into a traditional symmetrical style. Fortunately, timely adjustments were made in accordance with the renderings, and eventually the artistic sense that the designer desired was presented. Nowadays, many projects also produce BIM models combined with renderings. Construction workers wear VR glasses to "enter" the future architectural space, planning the pipeline routes and material transportation routes in advance, which greatly reduces construction errors.
In the wave of urban renewal, renderings have become a bridge connecting the government and citizens. When the renovation project of the old factory area in my hometown was made public last year, the sub-district office specially made the effect drawing into a display board and placed it in the square. The elderly man taking a walk pointed at the cultural and creative park on the effect drawing and said to the staff, "Could we keep more of the red brick walls of the old factory buildings here?" These suggestions were incorporated into the final plan, which not only preserved the city's memory but also added modern vitality.
From a single drawing to a building, the landscape architectural renderings connect every key link. It is not only a visual expression of design language, but also an important medium for gathering the expectations of all parties and promoting the growth of the city.
LIGHTS is china top rendering company-architectural animation studio, 3d architectural rendering services architectural rendering animation.